FashionTech
MIDDLE EAST
We are a tech-intelligence Hub at the intersection of fashion, luxury, and emerging technology.
Based in the UAE, we help brands, retailers, and enterprises navigate the evolving landscape of AI, blockchain, and digital innovation.
Our mission is to connect fashion and technology, acting as a knowledge hub and a window into emerging fashion-tech opportunities, with an emphasis on AI, Web3, and emerging technologies.
Design
the future
What we do
We gather
We inform
we connect
we educate
Through reports, newsletters, and expert-led sessions, we help brands cut through the noise and make informed decisions in a rapidly evolving digital landscape.
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Our curated events bring together industry leaders, innovators, and creatives to discuss the future of fashion and technology.
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For global fashion and luxury brands looking to establish a presence in the UAE, we provide the insights, networks, and strategy needed for a successful market entry.
From AI 101 to advanced applications, we run bespoke workshops that upskill teams, demystify complex technologies, and provide actionable strategies for implementation.
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The Team
Co-Founder of FashionTech ME
Dr. Karin Lorez
Karin is a lawyer and founder with deep expertise at the intersection of technology, finance, and luxury.
She advises brands on integrating blockchain, Web3, and AI while preserving their heritage and exclusivity.
Through her firms Lorez Legal and Scale Compliance, she supports financial institutions, Web3 companies, and digital asset businesses across Switzerland and the UAE with legal and regulatory strategy.
A thought leader and educator, Karin lectures on blockchain, digital assets, and financial law at the University of Zurich and other global institutions.
Her work bridges emerging technology with fashion, art, and luxury to drive innovation in the region.
Liya Dashkina
Co-Founder of FashionTech ME
Liya is a chartered accountant and qualified lawyer with nearly two decades of experience across professional services, banking, start-ups, and venture capital.
She began her career at PwC before moving into banking and later into the world of emerging technologies.
She has held strategic and operational roles at fintech and web3-focused venture capital funds in Australia and the UAE. Liya has also worked at The Business of Fashion, one of the industry's most influential platforms, where she developed a deep understanding of the fashion ecosystem.
In her spare time, Liya writes articles on the topics of Web3 and AI.